Category Archives: Social Marketing

Drink Good – DO GOOD Hosts Bollywood Trivia Night to Raise Money for the San Francisco Education Fund

Drink Good – DO GOOD is hosting Bollywood Trivia Night on Wednesday, May 25, from 5:30pm to 8:30pm; trivia starts at 6pm. Taking place at EZ5 Bar in the Financial District just five blocks from BART and MUNI, teams of four will fiercely compete to see who reigns supreme in Bollywood trivia. The winning team […]

Social Media Study among 2010 Inc. 500

As a member of the Inc. 500, WDFA recently participated in a social media study that we wanted to share for your intellectual enjoyment. Entitled “The 2010 Inc. 500 Update:  Most Blog, Friend And Tweet But Some Industries Still Shun Social Media,” this study was conducted by the Center for Research Marketing at the University […]

11 Myths of Social Media Marketing

by Tom Pick, Social Media Today on 05/24/2010 Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all. […]

Foursquare – JENNA WORTHAM, New York Times

Twitter and Facebook ask users to answer the question: What are you doing right now? But for many urbanites in their 20s and 30s, two other questions are just as important: Where are you, and can I come join you? For them, a fast-growing social networking service called Foursquare is becoming the tool of choice. […]

Social Media: What Happened to the Good Old Days

It’s true that Social Media is blowing up these days.  Twitter, Facebook, blogging, they are all changing our lives and changing the world when it comes to communication and contact with people.  Is this change completely for the better or does it cut out certain aspects of personal relationships?  Sure, it’s much easier to see […]

Explaining the benefits of SEO vs. PPC

SEO Visitors from search engine results do not cost you a penny Increase in traffic by 25% from benchmark The rankings a website achieves through SEO can continue for a long time after the work has been done Over the long term, SEO can be more cost effective than PPC Visitors are more likely to […]

How the Yahoo! and Microsoft Search Alliance Works for Advertisers

Yahoo! and Microsoft have received U.S. and E.U. regulatory clearance for their search transaction. The Yahoo! and Microsoft Search Alliance will provide a competitive search platform that we believe will drive innovation in search and search advertising, offer a more engaging and personalized experience for consumers, and create greater value for advertisers and publishers. It […]

Social Media 2010

According to a study conducted by StrongMail, marketing budgets are increasing the most for email and social media in 2010.

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How Long Will This Last? Social Media is Not Slowing Down

Are you advertising on Facebook or MySpace. Do you know your audience? The demographics have changed in the last 9 months. According to Inside Facebook, the fastest-growing group of Facebook users in August 2009 were males ages 13 to 17, whose numbers increased by 14.5%, followed by men ages 45 to 54, rising 12.8%. Among […]