Mercedes-Benz of San Francisco Sip and Savor

Nikki Yoder, Jamie Mironicki, Raj Prasad, Jessica Brunner

WDFA recently completed a fundraising event that benefited the Mission YMCA, which supports hundreds of children and families in San Francisco. It was held on November 5th at the Mercedes-Benz dealer ship on 8th and Brannan.

Like many of our charity events, WDFA coordinated with the board, volunteers and auxiliary committee to implement the elements of an event so Mission YMCA could focus on fundraising. Fortunately, they doubled the funds they raised last year.

Sip & Savor consisted of wine and food tastings by celebrity chefs (some who’ve appeared on Top Chef) and wineries from around the country, as well as a silent auction. After we built a brand identity, including logo design, we worked with the committee to email blast their previous donors with invites and a save-the-date reminder. We also designed and printed the formal invitations, posters, signage and letterhead and built a website.

Top Chef Signing Chef Jacket

In addition, we developed social media outlets, landing several media sources for increased exposure:

Television “View from the Bay”

Newspaper Online Events Calendars
The newspaper coverage included the Oakland Tribune, Contra Costa Times, Alameda Times, Mercury News and the San Francisco Chronicle.

Newspaper Print
Food & Wine Events – CCTimes (SJ Mercury News)
San Jose Mercury
Contra Costa Times

Blogs and Social Media
Twitter Mom
Facebook
Twitter

Foodies
Marcia (aka Table Hopper) ran Sip & Savor event promos in mid-October

Radio
KFOG ran PSAs for YMCA

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