How Long Will This Last? Social Media is Not Slowing Down

Are you advertising on Facebook or MySpace. Do you know your audience? The demographics have changed in the last 9 months.

According to Inside Facebook, the fastest-growing group of Facebook users in August 2009 were males ages 13 to 17, whose numbers increased by 14.5%, followed by men ages 45 to 54, rising 12.8%. Among women, the highest growth was in the 45 to 54 and 55 to 65 age ranges, which were up 11.8% and 11%, respectively.

The largest block of Facebook users is still ages 18 to 25, followed by 26-to-34-year-olds. Taken together, those groups made up 51% of the user population. So Facebook has gotten younger this year, with the majority of users (51% ) now under the age of 34.

Facebook users have also become more female with Inside Facebook reporting that 57% of all Facebook users, or about 45.4 million people, are women.

There’s also the fact that U.S. users are tweeting more than 27 million times a day, more than the rest of the world combined, despite the fact that Twitter probably draws more than half its users from outside this country.

As for LinkedIn, on Tuesday, Nov. 10th the Mountain View-based service implemented a feature to let users’ Twitter streams show up as status updates on their LinkedIn pages (which has increased LinkedIn status updates by 25 percent.)

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  1. […] How Long Will This Last? Social Media is Not Slowing Down « WDFA Marketing's Blog wdfamarketing.wordpress.com/2009/10/06/how-long-will-this-last-social-media-is-not-slowing-down – view page – cached Are you advertising on Facebook or MySpace. Do you know your audience? The demographics have changed in the last 9 months. — From the page […]

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