Bots and Ranking Algorithms…I’d Rather Ask My Friends.

Is anyone really far from Social Media?  Who will be better prepared to serve as an effective client marketing advocate than those who have tried it? How can an agency provide guidance on boundaries in the social media space unless they’ve jumped in with two feet?

The responsible thing to do is not only fully disclose to clients what the implications are for certain approaches or specific tactics, but it’s also incumbent upon social media marketers to have actually tried those tactics themselves.  It begins.


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